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I’m Sergio DeSoto. This is where I write about business, whatever I happen to be noticing, and the photographs I take along the way — usually starting from the answer most people skip.
Loving someone you cannot argue with. Written by a man who argued for years.
2026 · 08 · 07 · 4 minChildren become what they watch, not what they're told.
2026 · 08 · 01 · 1 minStepping outside the noise is where clarity actually starts.
2026 · 07 · 29 · 1 min“It is very obvious that we are not influenced by ‘facts’ but by our interpretation of the facts.”